Our Theory (Journey) of Radical Change

“To enact meaningful change requires an understanding of things that have been left unsaid. To do that we need context from people who speak the truth in the face of criticism and collective delusion. Only once we understand something can we be liberated from it.”

— Michael Haupt, Strategic Foresight Practitioner


There’s a lot to absorb on this page. We ask that before you read it, you have to hand your toolkit of temperance, patience, sovereignty, inner strength, integrity, unconditional love, wisdom and trust.

The EnoughZA Theory of Change is an ambitious nonpolitical, nonviolent multi-year journey in three phases. It is based, not on hope and idealistic visions, but on coordinated economic resistance and withdrawal, as well as counter-economics tactics.

The outcome we want is a South Africa that works for everyone. The theme encapsulated in our name is “We have had enough of immature, competitive social systems. We are ready to step into mature collaboration and we’re willing to build the new systems and mindsets required.”

EnoughZA is a strategy of noncompliance. It is a form of Internet activism for mature, collaborative individuals that effectively ignores the destructive, distractive, divisive social media noise and dares to dig deeper. Instead of protesting, we employ technology to make a real difference in core social systems.

Stated another way: South Africa’s symptoms all point to a single underlying cause. That single cause is a complex, competitive incentive mechanism embedded within the monetary system. In short, coordination and reward systems. We use strategic online activism to address the underlying cause.

The entire strategy is based on refinements of the Center for Applied NonViolent Actions and Strategies (CANVAS). CANVAS has run 126 successful ‘regime change’ campaigns, starting with the overthrow of Slobodan Milošević’s Serbian government on 5 October 2000.

We also incorporate elements of stacktivism, defined as “infrastructural activism that operates within multiple interconnected layers and across multiple social systems.” Stated another way: We recognise the messiness of the challenge that lies ahead and yet we see a clear way forward.

How to Read the Document

We recommend that you take your time and read the Strategy for Systemic Change for South Africa sequentially from beginning to end. Then come back here and jump to the sections which interest you.

About the Model

The model is sufficiently robust to be used as an example by other countries, no matter how complex their own political situation may be. Our motto: Act small and think big.

It is an evolutionarily coherent strategy. In other words, the strategy is informed by Nature and it brings together multiple competing societal interests into a well-integrated, well-grounded, rational and comprehensible whole.

That said, the strategy is not set in stone. No matter what we think or believe today, we are always willing to adapt our strategy as new information comes in. When things change — as they always do — we update our strategy.

Timing depends on the responsiveness of the collective. While we have suggested milestones to be reached, timing can significantly increase OR decrease. Unlike traditional ‘project plans’, the core dependency is the ability to demonstrate two things: Unity and Coordination.

Last Updated: August, 2021

The Problem


The neoliberal model of economics has deepened inequality, ignored the poorest, and resulted in unspeakable ecological damage. This is not a theory — it has been empirically researched. That same system is close to collapse because it relies on exponential growth. The limits to the system have also been empirically researched. In other words, collapse is inevitable, and close.

Collapse does not mean extinction. It simply means the end of a certain way of doing things. Collapses are a regular occurence in class-based societies. There have been 32 collapses identified over the past 6,000 years. So, there is nothing abnormal about a collapse. The collapse will affect South Africa and all countries who have embraced neoliberalism.

Sustainable Development Goals

The SDGs — the world’s framework for addressing global challenges — do nothing to address the root cause of each goal: the economic system. None of the goals can be solved without first achieving independence from the economic system. In other words, the SDGs primary objective is to keep the neoliberalist system operating, while paying lip service to the real challenges of our planet. The SA President supports the falsehood that “it is within our means to eradicate poverty and inequality, bring about greater economic justice and conserve our natural world for future generations” without addressing the economic system.

South African citizens have a choice. We can either invest all of our human potential and creativity addressing incurable symptoms. Or we can tackle the root cause of the disease which itself necessitated the creation of the SDGs.

The problem we choose to tackle is the root cause of every one of the SDGs. Our focus, then, is how to elegantly extract South Africa from the global monetary system.

“If the monetary system of the world is not reformed then we are headed towards the end of industrial civilisation. I won’t say that we are going to the end of humanity, but it’s just going to be absolute collapse of our world as we have known it, because it can not function on fiat money. And none of those who are responsible for this want to admit it, but that is the fact.”
— Hugo Salinas Price, President, Mexican Civic Association


Use of this image does not imply endorsement of the SDGs. On the contrary, we are strongly against the belief that the SDGs can achieve meaningful change (unless reform of the monetary system is included).

Who Do We Want to Reach?

Our key audience is the roughy 600,000* people in South Africa who have #HadEnough of business-as-usual. These are the protestors and those questioning the official narrative. They are members of activist groups and religious groups who “smell a rat.” They span cultures, races and religious beliefs. They are united by a belief that “our time is now.” These are the people who have not been conditioned by the numerous psychological processes our political leaders and the media have subjected us to since January 2020.

These individuals can be found in all three influential sectors in society:

  • Public: Government ministers, premiers, MPs, mayors, politicians, and members of the judiciary.
  • Private: CEOs of corporates and multi-nationals, entrepreneurs and owners of small to medium businesses and professionals in private practice, e.g. doctors, lawyers, architects, etc.
  • Plural: Leaders and organisers of communities, associations, religious groups, and clubs. Also includes celebrities, and organisers of activist movements.

(From Henry Mintzberg’s Rebalancing Society).

Our message to them transcends all ideological differences and so appeals to audiences across all parties. Our message comes packaged under three distinct themes:

  • STOP: We must stop using the immature, competitive systems we inherited from our colonial conquest. This includes ineffective measures like protesting and democratic voting.
    • The STOP message is generally geared towards the Plural sector.
  • RESET: We must become aware of the already existing technologies which support bioregional, local, circular economies with healthy feedback loops.
    • The RESET message is generally geared towards the Public sector.
  • GO: We must fund collaborative rather than competitive endeavours. We must create healthy value flows out of the neoliberal monetary system and into monetary systems designed for planetary and personal thriving.
    • The GO message is generally geared towards the Private sector. Specifically, businesses must be shown how to fund local regenerative projects, rather than funding ‘climate change’ projects which have no transparency.

We empower and inspire individuals in each of these sectors that something CAN be done. We show them how to coordinate and show them the large and rapidly growing international collective which already exists. We show them how to make themselves visible on our South African map. We incentivise movements with purpose-designed crypto-tokens. And we create a thriving local economy, with our own currency, from the ground up.

*The 600,000 number is based on 1% of South Africa’s population of 60m. It is not based on any scientific analysis that these individuals actually exist. However, judging by the high levels of engagements in various online protests movements, this number is far from unlikely and could be significantly higher.


Our Entry Point

Our entry point is the global concern about climate change in general and — more specifically — the $6 trillion annual climate con, due to start in 2022. The announcement at COP26 will commit signatories of the Paris Accord to funding their share of the UNs budget of $6 trillion every year. (For extensive coverage of this complex topic, see our research portals on Understanding Climate Science and Understanding ESG.)

South Africa’s portion of this fee is $11 billion, or R163 billion every year. This is on top of the following 2022 big ticket SDG-related budgets:

  • learning and culture (R402.9 billion),
  • social development (R335.2 billion) and
  • health (R248.8 billion).

In other words, businesses and taxpayers will be funding R1.1 trillion towards the 17 Sustainable Development Goals in South Africa. That’s a non-trivial number. In addition, our pension funds and investments are at risk of being raided, all under the guise of climate change and SDGs.

We fully support any realistic effort to reverse the environmental damage caused by progress and growth. However, just as with most government spending, we are concerned that there may be less than full transparency on how SDG-related capital is spent.

That’s a problem.

We offer a better way. We enable corporates to outsource their SDG obligations to local regenerative projects, where individuals working on these projects are paid in a consciously-designed crypto token. The projects provide full transparency and governance around climate-related impacts. SDG-related tax revenue — which would have been sent to UN partners — can instead be invested locally, providing employment AND better climate-related results.

This is how we create a healthy value flow out of the neoliberal monetary system and into monetary systems designed for planetary and personal thriving. Further detail can be found on our Strategy page.

We have a different key message for each of the three sectors of society.

  • Public Sector: South Africa’s millions of unemployed are better able to address SDG-related projects locally, rather than sending taxes and levies to the UN and her partners.
  • Private Sector: Unfortunately there is no escaping the additional tax burden, since South Africa is one of the signatories of the Paris Accord. However, by investing the same amount on local projects, South Africa achieves a better result AND provides much-needed local employment.
  • Plural Sector: We help fund grassroots activist movements by providing the funding and governance mechanism to bridge corporate tax revenues with local projects.

Our mission is to achieve at least 10x the impact expected by signatories of the Paris Agreement. However we can only achieve this by becoming independent of top-down, globalist structural impositions from organisations like the UN.


What Steps are Needed

While we have a long term plan that sees South Africa fully independent of all international bodies (see infographic to the right), the more immediate milestones are:

  • Provide a directory and map to enable our target audience of 600,000 to find each other.
  • As soon as the first 1,000 entries are in the directory, we can commence our citizen strategy of noncompliance and humour.
  • Launch our changemaker contest, in which a prize of 1 million tokens will introduce the concept of payment in crypto tokens to millions of unemployed.
  • As soon as we reach 5,000 entries in our directory, we can launch our influencer invitation, in which we ask business leaders and other influencers to join our mission. The strategy to get the initial support is one of nonviolent citizen lobbying and boycotts.

There is much more detail to be provided here as we finalise our route to market.

Longer term, we aim to achieve widespread non-partisan support before one of South Africa’s upcoming general elections i.e. 10m people in the directory. The outcome we will then aim for is for a non-traditional Trojan Horse political party to win the elections, but with the intent of transcending one-person-one-vote representative democracy.


What is the Long-Term Change We See as Our Goal?

By 2050, South Africa will have matured from a pioneer economic system to a climax economic system.

Our vision is for South Africa to be the first country in the world to achieve true independence. This means an independence from a rapacious debt-based money system, freedom from systems of control and expulsion of external forces of interference.

While challenging, we believe it is entirely possible to achieve this. We go further to say that unless we make this our goal, the future of our country looks bleak indeed. South Africans are uniquely capable of taking on a challenge of this task because of our can-do attitude and general chutzpah.

The main reason we will succeed, though, is because we have Nature on our side and guiding us. To help explain, consider what happens in natural ecosystems.

When a steady-state ecosystem — like a forest — is disturbed or destroyed by fire, flood, wind, or insects, plant growth soon returns. The first species to start growing are known as pioneer species. These are a tough species of plant which are specially adapted to grow in barren environments. In time, these pioneer species regenerate the soil sufficiently for a new type of plant to emerge.

Climax species are more durable plants like the large trees found in old-growth forests. These plants can germinate and grow with limited resources. The ecosystem in which they mature is typically relatively stable and undisturbed. The plant community has immense diversity and has evolved through major stages and adapted to its environment. In other words, the entire ecosystem has achieved healthy balance, sometimes after periods of disturbances.

The process of maturing from pioneer to climax species is known as ecological succession. It’s the phrase that describes how a plant community evolves over time.

It is interesting that the terms secession and succession are so similar.

In political terms, secession is the withdrawal of a group from a larger entity. The goal is the creation of a new state or entity independent from the group or territory it seceded from. As we know, some are campaigning for the secession of the Western Cape from SA. We see this as a step backwards because 1) it does not achieve independence from the economic system and 2) it creates further division within the country.

Succession becomes possible when we recognise and celebrate:

  1. South Africa’s rich diversity;
  2. South Africa’s long history of growth and development under trying conditions;
  3. South Africa’s resilience, which allows her to mature from pioneer systems (the systems the country has used ever since South Africa was first colonised) to climax systems (systems of agreement and collaboration between individuals who live lightly on the planet.)

Political Secession —> Ecological Succession

The Specifics

We envision a very realistic post-democratic South Africa with minimal national government and robust bioregional, holonic (or holarchic) governance. There is meaningful employment for everyone who wants to work and support for everyone who cannot work.

Each sector of society has very specific areas of focus.

  • Public: Manages and tracks the initiatives (not the resources) of a large-scale public works campaign that focuses on regenerating our land and reversing decades of environmental damage.
  • Private: Located mainly in cities, the private sector focuses on innovation.
  • Plural: Citizens, located mainly in urban areas, work on projects which reverse environmental damage created by the private sector.

In other words, small, circular economy communities working on regenerative projects while the private sector drives innovation in regeneration inventions and products for export. South Africa will be the leading nation in providing solutions to other nations working towards meeting the SDGs.

We know that getting there will not be easy, but we also know that this is a moonshot mission worth devoting the rest of our lives to. We also know that only by taking the first step does the next step become visible.


What Tools Are Available to Help Us Get There?


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Paul Raskin is the founding president of the Tellus Institute

“Imagining what could be, reflecting on how to get there, and acting as if it mattered give soul and sight to the blind march of history.”

— Paul Raskin, Founding President of the Tellus Institute, Journey to Earthland (2016)